From humble hands-free car kits to cutting-edge human detection systems, FleetSafe continues its two-decade-long commitment to advancing vehicular safety — now taking a pivotal step into the earthmoving industry.
FleetSafe, already renowned as Australia’s premier supplier of aftermarket automotive technologies, is now steering its expertise to bolster safety standards in construction.
“For almost two decades, we’ve been deeply involved in ensuring vehicular safety,” says Clive Rogers, FleetSafe’s Managing Director. With a history rooted in mobile phone hands-free kits, FleetSafe’s journey has followed the digital evolution closely, moving to parking sensors, reversing cameras, and further.
In 2013, the company broadened its horizons as the national distributor for the Mobileye Advanced Driver Assistance System, aiming to mitigate vehicle collisions.
“Our early days centred on convenience, with a splash of safety. But as we grasped the fact that large vehicles were major culprits in collisions, our focus shifted,” Clive explains.
More recently, FleetSafe has recalibrated its tech prowess to cater specifically to the construction industry, developing state-of-the-art human detection systems tailored for heavy machinery.
“Our entry into the earthmoving and construction arena is fresh,” Clive says. “But remember, we’ve long collaborated with major trucking brands. Safety with colossal machinery isn’t new terrain for us.”
Driver assistance evolves
One of FleetSafe’s hallmark products, the Spotto BSM-MW, revolutionises blind spot monitoring. Designed meticulously for large vehicles, this technology alerts drivers to obstructions in the notorious blind spot zone. Whether it’s cars, cyclists, or pedestrians, the Spotto’s radar detects them all, significantly reducing collision risks.
Another new innovation is the Mobileye 8 Connect, designed as Mobileye’s most sophisticated collision avoidance system yet.
“Mobileye 8 Connect, equipped with the EyeQ4 processor, not only provides an expansive and extended field of view but now detects humans even in dim lighting,” Clive says. Furthermore, the system empowers fleet managers with insights into their team’s driving habits, promoting a culture of safety.
The company further augments safety with the Mobileye Shield+, specially designed to protect pedestrians near large vehicles. By covering a 270-degree field around the vehicle, it identifies the most susceptible individuals, ensuring their safety. “Such innovations are paramount for everyone around heavy machinery,” Clive stresses.
Spotlight on construction
FleetSafe’s latest introduction, the ProxiCam, is set to redefine safety in the construction domain. “ProxiCam is AI-driven and designed to identify humans specifically,” Clive explains. “Despite the myriad of objects on a construction site, it will only notify operators about human proximity.”
Cost has often been an impediment to widespread adoption of safety technologies. Addressing this, Clive states, “We’ve priced the ProxiCam system very competitively. Safety, which should be fundamental, often comes at a prohibitive cost. Our aim is to democratize access to these life-saving technologies.”
Adding to its user-friendliness, FleetSafe’s equipment boasts easy installation. “Our design is modular, allowing even a regular mechanic to install it. The goal is to make it ubiquitous across construction sites,” Clive says.
As FleetSafe consolidates its position in automotive aftermarket technologies, its foray into the earthmoving and construction sector holds promising prospects for improved safety standards across the board.
For more on FleetSafe, visit: www.fleetsafe.com.au