Ahead of the National Diesel Dirt & Turf Expo 2025 (DDT), Pickles is highlighting the significance of giving back to the industry that has helped to make it a household name.
Since being founded in 1964, Pickles has adopted a ‘two-way street’ approach on all matters of industry relations.
Having been well embraced by the construction community over the course of their existence, Pickles understands how important the support of the industry has been to its success.
A key element of establishing a presence within an industry is understanding the need to be supportive of the community that business is conducted with each and every day.
Whether it is through sponsoring a large event like DDT or through small-scale opportunities, coming together to create a sense of belonging and unity, facilitate connections and uplift the construction community is integral.
Companies across Australia and the world struggle to leave an imprint in this regard, but Pickles has endured for more than 60 years because of its commitment to giving back.
The importance of giving back
For starters, industry events do not just provide a meeting ground for networking; they are a surefire method to help grow the expertise of industry stakeholders.
The past few years have seen an improvement in such events being hosted following a challenging period of COVID-enforced lockdowns.
These events have been critical in helping to kick Australian business back into gear, giving industry insiders a chance to come together, create connections and unify behind a common goal to uplift the construction community.
Undoubtedly, contributing to events such as DDT have helped Pickles to foster a stronger connection with industry stakeholders.
Although it can be hard to measure the extent of Pickles’ growth from sponsoring and supporting events in the industry, showcasing a commitment to industry by actively giving back to the community leaves a lasting impact.
Culturally, Pickles is committed to creating value through relationships, simplicity and expertise, and this is represented through Pickles’ consistent visibility within the world of industry events.
The fact is, you are often likely to spot the distinct blue of the Pickles logo at an industry trade fair, conference or charity day.
Get revved up for DDT
As Australia’s largest construction expo, DDT draws attendees and bidders from across Australia who come ready to learn from a range of industry vendors and showcases.
Pickles’ experienced team of auctioneers and specialists are always eager to contribute to these events, because they provide a fertile ground for growing meaningful business partnerships that can move the industry forward.
Occurring between Friday, May 16 and Saturday, May 18, DDT is renowned for its ability to spark knowledge exchanges and industry connections.
The weekend brings businesses together to share new equipment, trends, market dynamics, regulatory changes, and foster a culture of working together for the overall benefit of the industry.
The feedback received for DDT is that it goes from strength to strength each year, and has stood out as a showpiece event on the calendar for Pickles since it began in 2016.
One exhibition in particular draws the most attention on the day however: The Pickles Live Auction.
A staple of DDT, it generates a palpable buzz in the lead-up to the auction, and will be conducted both live on site and simulcasted from the show from 1pm on Friday.
This mammoth auction sees an extensive range of equipment become readily available to bid, with thousands of dollars given to charity as a result of the high level of interest in the bidding.
More than 100 lots are scheduled to go under the hammer at the show, with bidders invited to participate in person at the Sydney Dragway, Eastern Creek, or online.
The auction will feature a range of well-maintained ex-Government, finance and fleet construction, earthmoving plant and agricultural equipment, meaning there will be a wide selection of graders, wheel loaders, excavators, mowers, wood chippers and much more.
This auction is highly regarded among industry stakeholders, having developed a reputation as the crowning event of the weekend through the years. The auction theatrics drives the enthusiasm on the weekend to even greater heights, whilst staying true to Pickles’ desire to use these gatherings to strengthen the fabric of local communities and promote pride in Australian industry.
With construction methods evolving day-by-day both here and around the world, Pickles believes in using events such as DDT to cultivate growth, education and innovation to give confidence to Australia’s current and future leaders.
Ultimately, DDT provides unbeatable opportunities for industry insiders to share knowledge and forge powerful connections with other operators.
Pickles paving the way
There can be no denying the importance of building a reputation for giving back if you want to be at the forefront of your industry.
This is undeniably a crucial aspect of the Pickles brand. Culturally, Pickles has established a brand of approachability and reliability, with events such as DDT giving industry insiders a chance to interact with Pickles’ knowledgeable and experienced team of industrial stakeholders, in-person.
By actively supporting and sponsoring these gatherings, Pickles is able to back the industry to thrive through collaboration, innovation and joint strength, which is the only way forward.
The National Diesel Dirt & Turf Expo is Australia’s largest construction industry expo and will be held at Sydney Dragway. For more information, head to dieseldirtandturf.com.au and make sure to visit the Pickles stand and live auction at the show.