Earthmoving News

Hitachi Construction Machinery (Australia) Pty Ltd (HCA) has launched their new website; www.hcma.com.au which promises to enhance user experience.

National Marketing Communications Manager, Amanda Michael says the enhanced functionality such as the dealer locator incorporating GPS technology means our customers are able to get directions to the nearest HCA branch from where ever they are at the time of their search.”

The new site features seamless navigation to get HCA customers directly to the information they’re after. With pages dedicated to products and brands, users will be able to effortlessly access the information they’re after.

An efficient search function delivers concise search results, options to filter and a new search result display. “The site’s search function has been enhanced for easy filtering of results allowing the user to search for specific information or products”.

Whether they access the site with their phone, tablet, laptop or desktop, HCA customers will appreciate the accessibility of the new site.

Other enhancements include the integration of the online Solutions magazine and HCA’s careers website, this now means our customers have all the information they require in the one location says Amanda.

HCA are focused on delivering a first class web experience and will continue to improve the site with regular upgrades to come.  Visit http://youtu.be/31R836WbUQI  to watch the YouTube video and experience the new website.

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