A prominent player in the used machinery industry since 1998, Allied Equipment Sales is not resting on its laurels to consolidate its reputation as the leader in this market.
Anyone looking for quality used construction equipment in Australia knows the name of Allied Equipment Sales.
The business is renowned for making it simple for customers to buy or sell machinery, backed by the goal to identify the perfect equipment for any upcoming project.
As the company’s workshop manager Thomas Ingham says, it’s the customer- centric approach that guarantees a tailored sales experience to precisely meet requirements.
“We have a strong presence across Australia, including branches in Western Australia and New South Wales,” he said.
“Our extensive experience and expertise ensure that clients receive expert guidance and machinery solutions that align seamlessly with their production requirements.”
Taking stock
Thomas said Allied Equipment Sales was the undisputed authority in quality when it comes to used machinery: and what a range it boasts.
“We specialise in the procurement and sale of unused and low hour equipment. Machinery of every size from excavators, dozers, rigid frame and articulated dump trucks, graders, loaders, all on and off highway trucks, backhoes and skidsteer/posi-track machines,” he said.
“Our inventory encompasses machines ranging from compact units to those exceeding 100 tonnes.
“We supply unused ‘ready to work’ on-road truck options such as Isuzu 6×4 14000L water trucks, Isuzu 6×4 7000L service trucks and Fuso 4×4 field service utility ‘Battle’ trucks.
“Our facility here in Midland has the capability to provide a ‘start to finish’ experience for our clients,” Thomas said.
This ranges from procurement of the machine to:
• Repairs/maintenance
• Value adding of machines
• Full builds and site spec upgrades
• Electrical/lighting
• Fire suppression
• Grease systems
• Access and Egress systems
• Wear packages
• Sand blasting/painting
• Hot and cold high pressure washing/destaining
Allied Equipment Sales stocks a veritable who’s who – or what’s what – of world- renowned makes and models.
This includes:
• Caterpillar
• Komatsu
• Hitachi
• John Deere
• Volvo
• Isuzu
• Fuso
• Case
• Doosan
• JCB
Why use used?
But why would a company want to buy used equipment instead of new?
Thomas said the machinery market, in both Australia ad globally, was facing a persistent shortage.
“New machine production falls short of meeting client needs,” he said.
“Added to this, international shipping processes are expensive and time-consuming, driving a preference for locally sourced equipment. Our late model, low hour quality equipment message fills this gap.
“At Allied, we ensure that each machine is backed by our commitment to reliability and performance standards.”
Team effort
The dedication to customer service is matched only by the depth and knowledge and expertise possessed by its team.
“We pride ourselves on delivering exceptional service backed by industry leading expertise, ensuring our client receive the support and guidance throughout the procurement journey,” Thomas said.
“Many of our team members started their careers “on the tools”, gaining first hand experience in the field before transitioning into various roles within the industry.
“This means we have a unique perspective and understanding of machinery operation, maintenance and repair processes, and a strong foundation which is a leverage for better understanding and meeting our clients’ needs.”
The majority of the team boasts more than 35 years of experience in the industry, with their extensive tenure in the field enabling Allied Equipment Sales to offer unparalleled service and guidance to clients.
“Our professionals bring a deep understanding of market trends, product specifications and customer needs, allowing us to make informed decisions and provide tailored solutions and advice,” Thomas said.
“Our commitment to staying ahead of industry developments contribute significantly to our success and reinforce or positions as a trusted leader in machinery sector.”
What’s in demand?
Thomas said clients seeking late-model, low- hour machinery are not just looking for the equipment itself, but also valued the support and expertise that comes with their purchase.
“We understand that building lasting relationships with our clients is as important as delivering quality machinery,” he said.
“The ability in meeting client need promptly. Whether it’s modifying equipment or providing specialised attachments, we are committed to delivering tailored solution that align perfectly with our clients’ objectives.”
Fit for purpose
As well, the facility in WA specialises in the ‘build-up’ and ‘site-spec’ process.
“Once the machine has been sourced and brought into our facility, we can fit it out with any and all mine-site specific upgrades depending on the machine and client needs,” Thomas said.
These included electrical upgrades, isolators, two-way radios, lights, estops; fire suppression and extinguishers; wear packages; attachments; high visibility decals and machinery ID numbers; and machine dealer specific upgrades such as High Ambient packages
Maintaining the edge
Thomas said Allied Equipment Sales recognised that it operated in a competitive business environment.
To maintain its advantage, it employed several strategies:
- Exceptional customer services – By providing guidance and prioritising customer service and prompt responses we can foster long term relationships with many of our clients.
- Expertise and knowledge – The team has extensive industry experience and expertise, enabling us to offer insightful guidance and recommendations tailored to each client’s needs.
- Wide network – The extensive network of local and global suppliers allows the company to access a diverse range of equipment, ensuring it can meet our various client requirements promptly
- Continuous improvement – The business continually seeks opportunities to enhance its operations, whether through investing in technology, expanding the product offering or refining services and processes.
Back to the future
“We have plans to expand our current workshop facility, offer metro and on-site support and value-adding schemes for clients looking to sell their stock for the best return,” Thomas said.
“Ultimately, we plan to solidify our position as a leader in the machinery sector and continue delivering exceptional values to our clients,” Thomas said.